Skift Take
Today’s edition of Skift’s everyday podcast takes a look at a tourism argument in South Carolina, Plane and Boeing hold-ups, and North Dakota’s brand-new marketing project.
Rashaad Jorden
Excellent early morning from Skift. It’s Monday, February 20. Here’s what you need to understand about business of travel today.
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Episode Notes
The Gullah Geechee, an African American neighborhood living along the Southeast coast of the U.S., is relying on tourist to assist preserve their culture. They’re also in an enormous battle to keep control of their lands from outsiders excited to cash in on the area’s flourishing appeal, composes Global Tourist Press reporter Dawit Habtemariam.
The Gullah Geechee, descendants of African servants brought over to cultivate rice, cotton, and indigo, have had the ability to keep a distinct culture largely by living in remote places given that the Civil War. Habtemariam reports the Gullah Geechee Visitors Center on South Carolina’s Saint Helena Island is promoting heritage tourist to lure back younger people who left to discover jobs in larger cities. The center as soon as carried out a report that discovered raising awareness of Gullah Geechee culture would increase the possibility of check outs. The report likewise revealed that heritage tourist might inject $34 billion into the economy of the Gullah Geechee Passage.
Nevertheless, Habtemariam composes some in the Gullah Geechee neighborhood are skeptical about genuinely benefiting from tourism. Kenneth Hodges, owner of the center, acknowledged many locals believe tourist advantages significant hotels more than members of the local community. Habtemariam notes the Gullah Geechee have actually slowly been losing their lands to outsiders over years, with developers having developed golf courses and resorts in lots of areas.
Next, the airline industry is facing another obstacle on its quest to a complete recovery. Planemakers Airbus and Boeing are experiencing production hold-ups that will stunt airline company growth in 2023, reports Edward Russell, Editor of Airline Weekly, a Skift brand name.
Air Lease Corporation Executive Chairman Steven Udvar-Hazy said throughout its recent 4th quarter profits call that delays for Airplane and Boeing jets have actually become worse over the last 3 months. Alaska Airlines and Delta Air both said that Jet and Boeing notified them about likely delays to their aircraft shipments in 2023. While it’s uncertain how much those delays will affect airline operations, Russell composes there’s widespread agreement among market executives that the production concerns will affect development in 2023.
Finally, North Dakota recently released a new tourist campaign named Hi that it thinks will increase awareness of the state, reports Contributor Samantha Shankman.
Shankman composes that state authorities developed the campaign after a 2022 study exposed that U.S. tourists were mostly unfamiliar with North Dakota. One North Dakota official stated the state would be making a heavy investment in print guides in spite of its relatively minimal tourist marketing budget. North Dakota’s tourist board cited research specifying printed materials could assist it develop trust with prospective visitors.