Italy Gains Tourism Rise from Ryder Cup

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Skift Take

Seeing the success of the Ryder Cup in Rome, Italy’s tourist authorities will be starving to generate more big sporting occasions.

Dawit Habtemariam

The Ryder Cup is providing tourist in Rome a big increase, Italian federal government officials stated on Saturday, with the region around the host capital ranking initially in the country for varieties of online bookings.

The event being staged in Italy for the very first time, at the Marco Simone Golf and Country Club, has enticed countless fans from the United States and Europe to see the 2 teams fight it out over three days.

Tourist ministry information show that as of Sept. 25 some 58% of rooms available through online channels had actually been booked in Rome’s central Lazio region, more than in any other region of Italy and well above a national regular monthly average of 45.5%.

“We understand, when again, the propulsive thrust that tourist gets from major sporting occasions,” Tourist Minister Daniela Santanche stated in a declaration, citing the Ryder Cup as the hidden factor for the high numbers in the capital.

Rome’s bookings stats were above those reported for the southern Campania area– with the Amalfi Coast and the islands of Capri and Ischia– and Tuscany, with traveler hotspots including Florence, Siena and the Chianti hills.

The capital’s mayor Roberto Gualtieri likewise applauded the Ryder Cup’s positive effect on tourism and stressed the significance of hosting big events in the city, as the Italian government pushes ahead with a bid to host the Expo 2030 world fair in Rome.

Italy’s postal services group Poste Italiane is likewise jumping on the bandwagon. On Friday it stated it has released a stamp to celebrate the first day of the Ryder Cup, revealing the competition logo design with a golfer on its left side and the Colosseum in the background.

(Reporting by Angelo Amante; Editing by Hugh Lawson)

This short article was written by Angelo Amante from Reuters and was lawfully certified through the DiveMarketplace by Market Dive. Please direct all licensing concerns to [e-mail safeguarded]

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