Luxury Travel Companies’ Push for Extreme Experiences

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Skift Take

Today’s edition of Skift’s everyday podcast looks more detailed at severe luxury experience trips, hotels’ AI labors service, and Bhutan’s push for longer tourist visits.

Rashaad Jorden

Great early morning from Skift. It’s Friday, June 23. Here’s what you require to know about business of travel today.

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Episode Notes

A growing variety of wealthy travelers are looking for extreme adventures, however are they pushing the borders for those popular adventures too far? Travel Experiences Press reporter Selene Brophy seeks responses from executives responsible for arranging those trips.

Carl Shephard, co-founder of travel company Expert Expeditions, said security is always the priority, but added that the market is offering important experiences. He stated business like his ought to push the limits. Virgin Galactic, a veteran Insider Expeditions customer, recently took a group of 30 future astronauts on a trip to a remote island centered around a one-minute solar eclipse.

Brophy notes she scheduled interviews for the story before the OceanGate submersible, the Titan, went missing out on while taking passengers to explore the Titanic wreck. The 5 travelers on board are believed to have actually died.

Next, much of the discussion around expert system in travel has centered around how the technology can assist increase bookings. But Travel Innovation Reporter Justin Dawes reports in his Travel Tech Instruction that hotel tech startups are using AI to fight an ongoing labor lack.

Dawes points out HiJiffy as one tech business that’s gotten a boost from hotels battling with staffing concerns. Founder Tiago Araújo said the start-up grew 150 percent during the pandemic due the industry-wide labor scarcity, a challenge numerous hotels still face. The business stated its so-called “pre-stay” item has the ability to quickly respond to approximately 80 percent of visitor questions about the hotel.

Araújo added the majority of HiJiffy’s clients are succeeding in terms of profits. However he acknowledged numerous are having troubles regarding staffing, which is driving them to automate as numerous procedures as possible.

We end today in Bhutan. The nation is reducing its sustainable development charge– utilized to balance out the carbon footprint of tourists– to encourage longer stays, reports Asia Editor Peden Doma Bhutia.

Bhutia composes Bhutanese authorities count on feedback from the nation’s travel executives to develop options for longer stays. Garab Dorji, CEO of travel business Genuinely Bhutan, stated the lowered charge will give tourists an opportunity to check out more of the country. Bhutan’s tourist department estimates the South Asian country brought in approximately 52,000 travelers between late September 2022 and mid-May. Bhutia adds the nation intends to strike pre-pandemic tourist figures by the end of 2024.